Should you back off or double down? w/ Danny Lehr & Dean Saddoris of Caffeine and Kilos

We took this episode to catch up with our long-time friends – and owners of the lifestyle brand Caffeine and Kilos — Danny Lehr & Dean Saddoris. This show was recorded in our new, still-under-renovation gym, which is the same building where we (probably) met. We reminisced about some of our shared history and how the Caffeine and Kilos brand started. We also hit these questions:

  • Why C & K, which is largely an e-commerce business, choose to invest MORE and attempt to grow at the onset of the pandemic instead of being conservative and pulling back?
  • How is “community” developed and manifested for an online brand?
  • Danny is a CrossFit affiliate owner. What is the state of CrossFit after the scandal and ownership change earlier this year?

Find Caffeine and Kilos on Instagram @caffeineandkilos and at caffeineandkilos.com.

Danny is @danny_lehr. Dean is @deansaddoris.ck

Check out their podcast Gas Station Cappuccino

Subscribe for updates about our new gym (Third Street Barbell) and apparel line at 3sb.co! Local memberships and international fresh fits!

Hosted by Mike Farr (@silentmikke) and Jim McDonald (@thejimmcd).

Produced by Jim McDonald

Production assistance by Connor O’Neal @connoroneal.

Theme by Aaron Moore.

Branding by Joseph Manzo.

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