We took this episode to catch up with our long-time friends – and owners of the lifestyle brand Caffeine and Kilos — Danny Lehr & Dean Saddoris. This show was recorded in our new, still-under-renovation gym, which is the same building where we (probably) met. We reminisced about some of our shared history and how the Caffeine and Kilos brand started. We also hit these questions:
- Why C & K, which is largely an e-commerce business, choose to invest MORE and attempt to grow at the onset of the pandemic instead of being conservative and pulling back?
- How is “community” developed and manifested for an online brand?
- Danny is a CrossFit affiliate owner. What is the state of CrossFit after the scandal and ownership change earlier this year?
Check out their podcast Gas Station Cappuccino
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Produced by Jim McDonald
Production assistance by Connor O’Neal @connoroneal.
Theme by Aaron Moore.
Branding by Joseph Manzo.